As 2009 comes to a close, we’ve been doing a lot of deep contemplation here at Sozo Firm and drawing up our long term, multi year strategy plan for business. While I’ll just briefly mention some of our goals in this post, I’m primarily writing this to announce the launch of Sozo Photo Studio, a creative photography service of Sozo Creative, our creativity division. We’ve been providing professional photography services for some time, primarily with product imagery for company websites & catalogs. Sozo Photo Studio will take our photographic services to the next level, and we’re excited about this opportunity to help Sozo Firm become even more deeply involved with the local communities through this creative venture. We just launched the photo studio website a few days ago and plan to develop the online portfolio through some TFP model shoots over the next couple of weeks. We’ve run a number of “ads” on Craigslist and have been pretty pleased with the response to date. If the photo studio takes off (as we hope), we’ll be pouring even more resources into it in the months to come.
Regarding the “multi year strategy plan” for Sozo Firm, we’re planning to make “Sozo Firm Inc” proper the umbrella business broken into three distinct divisions:
- Creativity
- Marketing
- Consulting
The creativity division will be grouped under Sozo Creative, the marketing division under Sozo Ad Agency, and the consulting division under Sozo Logic. We’ll need to build websites for each of the three main divisions and then, of course, build an entirely new website for SozoFirm.com. Each of the three main divisions will offer a specific range of services. In some cases, we’ve had to do some major restructuring of existing services in order to make the business flow more logical. It’s all part of a growing business, and we can’t wait to see what 2010 holds in store for Sozo Firm.
In a future blog post, I’ll detail the services which each division will offer.
