Micro Marketing Sites

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Promote your company with niche focused micro websites

Whether you're launching a new product or would like to broaden your presence on the web, micro marketing websites may be part of the solution for you.

Sample the Market

Before spending hundreds of thousands in television commercials, test the waters first by launching micro sites featuring your product or service. Micro sites can be designed & developed in house or by one of several commercial web design agencies we partner with. In conjunction with a search engine marketing campaign & creative internet advertising, you'll have a better idea of how well your product would do when backed by hours (and thousands of dollars) of TV commercial time.

Viral web campaigns, coupled with a few micro websites, can be an effective means to prep the market for your product. Develop the product enthusiasm cost effectively at first and, in doing so, pave the way for a louder marketing scheme backed by major investors once you've compiled the facts about your product's potential.

Target a Niche

Micro marketing websites can be an excellent means to target a specific niche within your broader market. Does the education sector have an interest in your products or services? Target colleges with a site and elementary schools with another.

Think the world of lawyers could benefit by your services but you're having difficulty capturing & converting that web traffic with your primary site? Develop a micro site specifically targeting lawyers and monitor conversion rates to fine tune that site.

Micro Marketing Site Case Study

CFgear.com competes in the aggressive market of custom USB flash drives and deploys micro sites to strategically target specific groups of web searchers. One of the micromarketing websites targets those searching for bulk flash drives and another one targets the growing market for school flash drives. The bulk flash drives micro site (originally 5 pages in size) proved such a commercial success that we later redid the site and turned it into a standalone full size website for our client.

We've also recently launched some dual page portal sites for CFgear such as the wholesale flash drives site, the similar but slightly different promotional flash drives site, and one targeting universities. Based on the performance of each of the single page portal sites over the next several months, we'll determine whether to build them out into larger websites.

Get a fast quote

View our rates for micro marketing website consultation or request a quote tailored to your project. We'll gladly work with your own web design team or a web design company; we also offer our own affordable web designers through our Sozo Creative division.